Olivia Bence’s experience is not uncommon. After working at a prominent marketing agency in Manchester and residing in the city for four years, she made the decision to return to her family’s residence in the coastal town of Lytham St Annes, Lancashire, during the Covid-19 pandemic.
The 25-year-old graduate realized she enjoyed working from home and had no desire to return to the office. “My new employer, Marketing Signals, has clients all over the world and allowed people to work wherever they wanted even before Covid, whereas my old company wanted me to work three days in the office, which didn’t suit my lifestyle.”
